No one can do everything. Everyone can do something.
Those are the words that we live by at Healthy Child Healthy World, as we ignite the movement that empowers parents to protect children from harmful chemicals. And it's these parents who bring our message to life.
So now it's our turn to honor them.
Celebrating special and inspiring American parents who are dedicated to creating healthier and happier environments for children and families, our 4th Annual Mom on a Mission campaign is designed to shed light on those who put our words into action.
Nominations are now open to find eight extraordinary parents working within their communities to create healthier, happier environments for children and families. From January through August, we will select and honor a finalist each month who will enter the running to become our 2012 Mom on a Mission.
Who decides which one of these amazing contenders takes home the official title? You! In September, Healthy Child Healthy World will open the voting to the general public for two months to decide who will be the mom of the year. The 2012 Mom on a Mission will be announced in November and honored with a grand prize at a special event in New York City.
A message to all the great dads out there:
Why do we run a program called Moms On a Mission? But not Dads On a Mission? Or Parents On a Mission?
As we recognize leaders working to create a safer and healthier world, we realize dads are an important part of the solution. And we're grateful for all that dads do. But we can't ignore the facts:
- Women make more than 85 percent of household purchases for their families.
- Women control an estimated $7 trillion in purchasing power: That's half of the U.S. Gross Domestic Product.
- The 83 million moms in America control two trillion dollars in purchasing power.
- Economic research found that 50 percent of women want more green choices; 37 percent are likely to pay attention to brands committed to environmental causes.
The Healthy Child Healthy World Mom On a Mission program recognizes all that mothers do to make the world a better place as women, consumers, thought-leaders, and role models for future generations.
Do you know a Mom on a Mission? Join us in our efforts to honor these amazing women and nominate her today!
Note: Finalists are chosen on a rolling basis, therefore nominees qualify to become a finalist anytime between January and August 2012.
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