Advocacy
PRESS RELEASE: Healthy Child Partners with Experts in Their Crusade Against Food Dye in Fruit Snacks

PRESS RELEASE: Healthy Child Partners with Experts in Their Crusade Against Food Dye in Fruit Snacks

October 17, 2012

By Healthy Child Staff

Lifestyle and wellness experts Erica Reid and Latham Thomas join forces with Healthy Child Healthy World in a petition to the Kellogg Company on the risks of food dye in fruit snacks 

(October 18, 2012)- Non-profit Healthy Child Healthy World joins parenting and lifestyle experts Erica Reid and Latham Thomas in a petition targeting the Kellogg Company and asking John A. Bryant, President & CEO of Kellogg’s to take the first step in removing artificial food dyes from Kellogg’s children’s fruit snacks. Artificial food dyes have been linked to cancer, hyperactivity and allergies, and do not belong in children’s fruit snacks.  Many parents are unaware of the risks associated with food dyes and mistakenly assume “fruit snacks” are a healthier snack alternative for their children.

“I was absolutely one of those moms that gave both of my children fruit snacks thinking it was better than candy,” said Erica Reid, author of The Thriving Child, “At the time, I was not aware of the potential harm from food dyes and didn’t think twice because the word ‘fruit’ was attached. Now, I know better.”

Erica Reid and Latham Thomas are on a mission to educate parents about the risks of these snacks and implore parents to join them in their crusade to remove these harmful dyes from their children’s everyday snack foods.

“When Erica, Latham and I sat down to talk about this issue, we just knew we had to come together and take action.  As mothers, we are concerned and worried about sugar but often don’t realize that it’s not just the sugar in these products that are affecting our children’s health.  It’s the artificial food dyes too,” said Gigi Lee Chang, CEO of Healthy Child Healthy World.

Each year in the United States at least 15 million pounds of dyes are used in everything from candy and fruit snacks to pickles, bread, snack foods, sodas and dessert.  Since 1955, there has been a five-fold increase in food dye consumption, according to the Center for Science in the Public Interest.

In Britain, a warning label is required on all foods containing artificial food dyes. Kellogg’s Fruit Winders Snacks sold in Britain are made without food dyes, yet the United States’ equivalent still contains artificial colors.  Several of the dyes used in the Kellogg Company’s fruit snacks, such as Yellow 5, Red 40, and Blue 1 are known to cause allergy-like effects. Another dye, Red 3, is a known carcinogen and has been linked to cancer.

Latham Thomas, a holistic lifestyle expert and Founder of MamaGlow.com said, “our children are consuming packaged foods and even with proper guidance it’s hard for them to avoid the synthetic dyes, specifically in foods marketed to them.”

“We are asking Kellogg to remove artificial food dyes from their fruit flavored snacks because not only do these products contain food dyes, but all the kids’ favorite cartoon characters and super heroes are on the box, making it that much harder to say no,” said Latham.

“Artificial food dyes have been linked to hyperactivity, allergies and cancer, yet they are found everywhere from beverages to snack foods. For optimal health, parents would be well-advised to limit the amount of food dyes their children consume,” said Alan Greene, MD, a leading pediatrician and author of Raising Baby Green.

For more information or to sign Erica Reid and Latham Thomas’ petition to John A. Bryant, President & CEO of the Kellogg Company, please visit healthychild.org/kelloggs.

ABOUT ERICA REID
A former schoolteacher, Erica Reid is the author of The Thriving Child, a parenting book with helpful tips and insights on nurturing children both emotionally and physically.  Erica is a devoted mother of two and as a result of a health scare with her young son, was jolted into action.  Out of necessity, Erica went on a journey to educate herself about healthy and non-toxic choices for the well-being of both her children.  Today, Erica is an advocate for bringing awareness about food allergies and helping parents to make better choices so all children can thrive.  Erica is the wife of Antonio “LA” Reid and mother to Arianna and Addison, both of whom have ongoing food and environmental sensitivities.

ABOUT LATHAM THOMAS
Maternity lifestyle maven, wellness/birth coach, and yoga teacher Latham Thomas is working on transforming the maternal and women’s wellness movement. A graduate of Columbia University and The Institute for Integrative Nutrition, Latham is the founder of MamaGlow.com, a holistic lifestyle website for women to explore their creative edge through wellbeing. Her practice provides support to pre/postnatal women along their journey to motherhood offering culinary and nutritional services, yoga, and birth coaching services.  A sought after nutrition and lifestyle expert, Latham’s television appearances include The Dr. Oz Show, Fox News LIVE, CBS News, ABC Eyewitness News, NBC-LXTV, and Inside Edition. She has been featured in the New York Daily News, New York Post, Time Out New York, Vogue.com, Whole Living, Essence Magazine, the cover of Experience Life Magazine, and VegNews Magazine. She lives in New York City with her son Fulano and their turtle Climby. Her first book, Mama Glow: A Hip Guide to Your Fabulous Abundant Pregnancy, is due out in November 2012.

ABOUT HEALTHY CHILD HEALTHY WORLD
Healthy Child Healthy World is a California non-profit public benefit corporation with a mission to empower parents to take action and protect their children from harmful chemicals. By working with manufacturers and supporting policy initiatives, Healthy Child Healthy World has transformed the marketplace into a safer environment for children. By providing access to critical information that encourages smarter lifestyle choices that reduce toxic chemical exposure in homes and communities, Healthy Child Healthy World has solidified itself as a trusted resource for parents for over 20 years. Healthy Child Healthy World’s vision is a world where every child has the opportunity to grow-up in a healthy and safe environment. Please visit http://hchw.wpengine.com for more information.

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